NEW_BMW_5 (VFX breakdown)

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Just as every boy dreams of having a BMW, every post-production house dreams of making a BMW commercial. Knut Burgdorf, the director of Hochkant Film, brought us on board to create 4 hyperrealistic CG scenes for the new BMW campaign. We've supported our pipeline with Unreal Engine which gave us a huge boost, especially in previz production.

The whole process was classified with the highest security level, so what could be more thrilling for boys than working undercover on a BMW commercial? Just watch the breakdown!



Director: Knut Burgdorf

Production: Hochkant Film

Agency: Jung von Matt

Client: BMW

Category
CG Adv - Making Of CG Adv