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Kellogg’s® Froot Loops® "Carl the King Crab"

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Nathan Love takes on the Kellogg’s® Froot Loops® campaign with a 3D overhaul of the legendary Toucan Sam and his beloved Nephews! “Carl the King Crab” introduces a brand new villain, in all his detailed glory, to the already memorable and fun lineup of Kellogg’s® Froot Loops® villain history.





CREDITS:



Agency: Leo Burnett USA

Producer: Andrea Friedrich

Creative Director: Craig Barnard

Copywriter: Michael Franklin

Art Director: Brad Mamo

Business Manager: Courtney Novotny



Production Company: Nathan Love

Executive Producer: James Braddock

Head of Production: Derrick Huang

Associate Producer: Dennis Samatulski

Creative Directors: Joe Burrascano and Anca Risca

Director: Joe Burrascano

Character and Environment Design: Sigmund Lambrento

Additional Design: Jim McKenzie

Storyboards: Matt Haber

Animatic: Jim McKenzie

Character Modeling: Pedro Conti, James Chan

Character Texturing: Pedro Conti, Christina Ku

Rigging Lead: Lukas Wadya

Additional Rigging: Tyler Hurd

Lead Technical Director: Ylli Orana

Animation Supervisor: Tyler Hurd

Animation Leads: Tony Travieso and Doug Litos

Animator: MinSeok Jeon

Environment Modeling, Texturing and Layout: Paul Liaw, James Chan, Ylli Orana, Triston Huang

Props Modeling and Texturing: Danielle Charles, Eric Xu, Triston Huang

Lighting and Rendering Lead: Natasha Saenko

Lighting and Rendering: Ylli Orana, Eric Xu, Triston Huang

Compositing Lead: Herculano Fernandes

Matte Painting: Jim McKenzie, Sigmund Lambrento

2D FX: Kristjan Zaklynsky

Category
CG Adv
Tags
kellogg, froot loops, cereal, toucan, sam, toucan sam, nephews, frooty, crab, king crab, sandcastle, pirate, blue, red, rainbow, beach, character, animation, 3d, treasure