Hublot Integral Ceramic

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cgshort
Published
Frame had the pleasure of creating a film for the new Big Bang Integral Ceramic watch from Hublot.

Following on from its original black ceramic offering, Hublot has launched its Big Bang Integral Ceramic in three new ceramic colours: white, navy blue and grey, all with built-in scratch-resistance, durability and hypoallergenic properties. 

A signature material at Hublot, ceramic represents the perfect fusion of hardness and lightness (2-3 times harder than steel and 30% lighter). A high-tech material that is difficult to machine, used here to create a case, bezel, case-back and bracelet.

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Credits

Client
Hublot

Direction / Design / Animation
Frame

Sound Design
Waa
Category
CG Adv

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