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Behind the Scenes: Nike 'Mercurial Launch Installation'

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Take a look behind the scenes of the Nike Mercurial Launch Installation, created alongside AKQA and showcased at Nike's annual Innovation Summit: http://www.themill.com/portfolio/4264/mercurial-launch-installation-



CREDITS

Director: Adam Grint

Production Company: Mill+

Agency: AKQA

BTS Editor: Rauri Cantelo

BTS Music: 'Bitcoin' Produced by Trooh Hippi Beats



Follow @Millchannel on Twitter, Facebook & Instagram for more updates.

Website: themill.com

Facebook: facebook.com/MillChannel

Twitter: twitter.com/millchannel

Instagram: instagram.com/millchannel

Category
CG Adv - Making Of
Tags
Behind the scenes, making of, Nike, Mercurial, Innovation AKQA, Mercurial Boot, Mill+, VFX, 3D, launch, event, installation, boot, art installation, experience, bornmercurial, CGI, reactive, motion capture

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