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Away ~ Luggage

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cgshort
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Working directly with our friends at Away Travel, we conceptualised, designed & directed a series of commercials that take the audience on a journey through Away’s latest product range.

Our goal was to craft a graphic visual language that looked CG generated, yet was captured fully in camera.

This saw hyper-reductive sets fused with puppeteered luggage, to strike the perfect blend of charm & sophistication.

See full project here: mvsm.com/project/well-travelled

CREDITS —
Client:
Away Travel

Agency:
ManvsMachine

Design & Direction:
ManvsMachine

Production Company:
ManvsMachine

Director of Photography:
Tim Green

Production Design:
Ben Austin Design

Editor:
Ben Campbell (Cut&Run)

Grade:
Edwin Metternich (Jogger)

Post Production:
Jogger

Music Composition:
Zelig Sound
Category
CG Adv

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